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How to Classify, Match Products With Machine Learning

Billions of products are sold online, and there are numerous stores selling them. Identifying and matching particular products for various purposes like price comparison, becomes a challenge as there are no obvious global unique identifiers. This is where AI and Machine Learning come in. So Many Products and No Way to Match Them Across Stores […]

Can the Beauty Industry Survive an Amazon Onslaught?

Decades-old retailers with valuation in the billions are quaking in their boots, afraid of one name above all others: Amazon. The Seattle-based titan of e-commerce looms over the entire retail economy and is expanding to more and more verticals with each passing quarter. It’s only a matter of time until incumbents in the beauty industry […]

How Walmart’s Makeover Will Get You Buying Groceries…

Grocery e-commerce is having its moment following Amazon’s Whole Foods acquisition in June. So, it was about time that Walmart hopped on the bandwagon with some big guns. Jolt upright, the retail behemoth is readying to battle Amazon in the war to attract hungry online shoppers. As Food Dive puts it, “A fundamental shift is […]

Grocery E-Commerce Set to Surge

Although the overwhelming majority of grocery shopping currently takes place in physical stores, experts suggest this pattern will change in the next decade, as grocery e-commerce is poised to boom in the next decade. In the U.S., online grocery shopping could grow five-fold to $100 billion by 2025, according to new research by Food Marketing […]

9 Common eCommerce Fulfillment Problems and How to…

Want to infuriate your customers, destroy your reputation, and lose money? Of course you don’t. Ecommerce fulfillment problems are one of the fastest — and most common — routes to lost business, particularly among large brands with massive inventories. So what are the most common glitches? And how can you fix them?

8 Ways to Create an Unstoppable eCommerce Marketing…

Whereas businesses with a brick-and-mortar location naturally centralize their marketing efforts on their physical presence, the world of eCommerce faces an entirely different set of challenges. As much as having an online retail business provides significant flexibility, it also means that a business essentially lives or dies by how much it connects with consumers; a […]

7 Pricing Strategies to Supercharge your eCommerce Christmas…

Price matters. In fact, it matters more than any other factor to at least 60% of consumers. More and more consumers are turning to eCommerce platforms for holiday gifts. In 2015, Cyber Monday sales alone totaled more than $3 billion. That being said, pricing your merchandise right may be the only thing standing between you […]

Ecommerce Holiday Shopping Predictions for 2016

As retailers continue to lament the nosedive retail sales have taken, eCommerce is a bright spot amid an increasingly bleak retail outlook. Sales are notoriously difficult to predict, especially online, but 2015 can teach us much about what to expect in 2016. Make sure your brand is ready for the season with these 2016 eCommerce […]

Model vs. Mannequin: Which Produces More Sales?

A model can make even a lackluster piece of clothing look gorgeous by highlighting its silhouette, showing how the garment fits with other pieces, and encouraging an aspirational approach to buying. Of course, almost no one can afford the best models, and few small business owners can afford professionals. This leaves most businesses to choose […]

10 Secrets to Success with Shopify

In just the past few years, the eCommerce space has developed by such leaps and bounds that online retailers now have countless tools at their disposal to streamline the process for consumers, allowing them to remain competitive in the face of a wildly growing industry. Among the most popular resources for eCommerce sites is Shopify. […]

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