The obvious and not-so-obvious winners of this year’s July summer sales.
Before our tan lines could fade, our inboxes were filled with promo newsletters talking about the last of season’s sales, announcing final reductions. This time of the year has always been bittersweet- between packing up our grills and laundering our swimsuits we’re hard at crunching Sales data, pulling up an analysis of what people have been buying off their screens. Was it all pink? Are denim cut-offs over? How did the 80’s one-piece do? How much was the US into straw bags?
Continue reading “Summer 2017 Fashion Sales Report”
Given that retail is India’s largest service sector, the future of this vital industry really matters. But how are we to work out what the best ways forward are? Should we listen to the pronouncements of entrepreneurs or designers, or the predictions of analysts or commentators?
Continue reading “Raiding the Indian fashion closet for never before insights”
Luxury is relative, they say. By all definitions, luxury is also exclusive. In times when the West discovered new routes to the East, it was in search of this same luxury. The pepper trade, the silk trade, diamonds- they came with a huge price tag. And the ones who were capable of paying for it, flaunted it with pride.
There has always been a basic concept about luxury- from the traders’ point of view. Exchanging a high quality or rare piece of merchandise for the highest price. And for centuries, the high end retail market, that accounted for 390 USD in 2012 (BCG), has been following this system.
Continue reading “Retail trends and prospects in the world of luxury items”
Heard of words like Active wear? We are sure you have come across some apparel that is put under this word on many an eCommerce app. Active wear, Athletic wear, Sports Wear, these words mean a lot these days.
There was a time when buying sportswear was for hardcore gymnasts or athletes. Then the body builders who went to the gym started taking workout clothes seriously and wearing them religiously to the gym- thanks to brands like Nike, Puma, Adidas, etc.
Continue reading “The Rise Of ‘Athletic wear’ In the apparel Industry”
Summer is here. Well almost over. But as they say, enjoy it while it lasts, right? Summer means cool colours, breezy evenings, shades and drinking out of coconuts. Vacation time! Holidays are the time when people distress, have fun, and generally enjoy life.
When summer is mentioned, fashion too takes a distinctly relaxed flavour. No one cares about proper attire or propriety while on holiday, do they? When we think summer fashion, we inevitably think Adam Sandler or The Hangover.
Continue reading “Undressing Today Men’s Fashion – Trends for this Summer”
The French have always made even the most mundane things appear artistic. From gastronomy to couture, the French are renowned for being, well haute! Also, being one of the most open minded nations out there helps with fashion does it not?
Maybe that is the reason; the Festival de Cannes gets more and more interesting year after year. The Lumière brothers are credited with making the first exhibited film (L’Arrivee Du Train or the Arrival of the Train). They were also the mentors of the Cannes Film Festival.
Continue reading “When Festival Meets Fashion”
The Inuit tribe in the northern reaches of Canada has experienced the most tangible effects of the changing climes. According to them, the Earth is ‘wobbling.’ And just maybe, humanity will once again be pitted against extreme weather conditions and tested thoroughly to be able to prevail.
But before the advent of another ice age, or some as yet unthought-of natural possibility, we have been warned. And no, global warming is not the problem. The problem is apathy. Today is Earth Day (the Google Doodle is awesome, BTW), which makes today a great day to start an awakening. A revolution, if you will!
Continue reading “#EarthDay #sustainability #dressforacause”
Today fashion is synonymous with bold prints, beautiful colors, and clothes tailored to suit the global citizen. Today, fashion is the first frontier one has to cross. As they say, ‘The first impression matters.’ And today, the first impression is based on clothes, individual style, etc.
Continue reading “Textile Tradition with a Twist! – A Fashion Trend Report”
Branded bags and quality luggage has arrived! Now is the time when every little detail- from a dainty hairpin to the right bag is vital to look modern. With the growing influence of fashion consciousness and rising expendable incomes, bags have become a status symbol.
The global luggage and leather goods industry is expected to grow at a CAGR of 4.5% during 2014-2019. The total retail sales value of the Indian luggage market alone is forecast to be about 1.87 billion U.S. dollars in 2015.
Continue reading “6 Fashion bags to Follow This Season for Retailers”
Disney’s new adaptation of the movie Cinderella reminded us of two things.
One, fairy tales are timeless!
Continue reading “Footprints on our sole! Trends for Retailers”