Blog Home / Pricing Strategy

Deep Discounts or Everyday Low Prices: Which Strategy…

If you’re a retailer in the twenty-first century, chances are that you’ve come across the terms ‘deep discounts’ and ‘everyday low prices.’ Convenience stores, e-retailers, and brick and mortar stores alike face this dilemma; to go with consistently lower prices, or try an ad campaign with occasional sales and promo offers. In the US, most […]

Are Price Recommendations Enough?

Don’t let blindspots eat away your precious margins! These days you can hardly talk about retail without talking about pricing. It may be the most crucial metric for the industry going by the Amazon wave and price wars online. Dynamic competitive landscape demands that pricing strategies be flexible and adaptive. A retailer’s pricing decision is […]

Is your Amazon Repricer cutting it?

Billionaire investor Warren Buffett once said, “Price is what you pay. Value is what you get.” His words certainly apply to consumers and sellers int the age of Amazon. First things first: An Amazon repricer is software that automatically changes the price of your products on Amazon, according to factors like competition, cost and shipping. […]

Minimum Advertised Price : A Win-Win for Retailers…

Manufacturers work with retailers to open gateways to sell their products to a widespread audience. This can often serve as a disadvantage, when the retailers sell their products at prices lower than the one fixed by the manufacturers. This is the reason Minimum Advertised Price(MAP) came into existence. It is the lowest cost retailers can […]

Find Out How Your Competition Reacts To Your…

Competition is the norm by which a pricing is often defined. Recognizing your customers’ needs and demands and acting on them quicker than your competitors can give you a pivotal advantage in an increasingly tough market. In addition, you must understand your competitors’ strengths and weaknesses and know how they will react to all the […]

How Incompetitor Can Save You Time Spent On…

Introduction In the world of ecommerce, there is so much going on that it’s hard to keep track of everything. You should be aware of what your competition offers while catering to the increasingly demanding customers. Often guided by pricing as their primary decision-making criteria, your customers can perform comparisons between your online store and […]

Manually Tracking Competitor Pricing Vs Automated Solutions

Obviously, you should track your competition’s pricing. There is no question about that. With all the competition that’s constantly growing, consumers have their veritable pick of the litter. In essence, they are spoilt for choice and can easily find the best deals on the required products in just a few taps or clicks. So, in […]

How To Provide Better Pricing Than Your Competition…

Regardless of the industry, a business operates in, even if it’s relatively new or small, a careful research will reveal two or more competitors. Their existence immediately changes the playing field. In a concentrated effort to gain that one step ahead, businesses adopt numerous competitive strategies to increase their competitive advantage. That’s all fine and […]

How Often Should You Adjust Your Pricing?

Every business that seeks to achieve maximum levels of profitability needs to think carefully about its pricing. Specifically, it needs to think about how often to change its prices. Once you identify and set the best pricing strategy for your product or service, it can be quite tempting to hold on to it. We know […]

css.php