5 Online Retail Pricing Strategy Examples Worth Copying

Buy One Get One Free deals, Flat 50% off, Minimum 70% off & other crazy deals! Without them, where’s the fun in shopping online? For eCommerce owners, pricing their products is one of the most daunting tasks. They feel that not only should their prices be attractive for shoppers, but sales figures should always be in the peak of health. Online retailers use a variety of strategies to price their products to keep shoppers intrigued and coming back for more.

Here are the top 5 eCommerce pricing strategy examples we think are worth copying.
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Relevance Commerce: Survival Of The Slickest

Retailing as we know it has undergone a sea change. The siloed nature of legacy retailing is re-structuring from brick and mortar to clicks and swipes at a fiercly rapid pace. Retail trade entities have started moving towards what is now commonly referred to as ‘Omni-Channel’. Omni-channel, the holy grail of retailing is supposed to provide consumers a seamless and personalized shopping experience.

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