7 ways AI innovations make life easier for fashion companies and fashionistas alike

Geeky has never been so glamorous.

To help shoppers find fashions that fit their bodies, budgets and styles, more retailers are turning to artificial intelligence (AI). As one of today’s hottest technology trends, AI translates vast volumes of retail big data into rich, actionable insights, so executives can make smart decisions faster.

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Climb Up The Retail Ladder Successfully Using Predictive Analytics!

If you’re in the retail marketing business, you’ll know how important retail inventory management is. Having the right product at the right time — and in the right amount — is indispensable, because you cannot stock up on an inventory without an estimate of the amount you would be spending.

Many assets have depreciation value; predictive analytics in retail is just the thing for you to switch too. In common parlance, predictive analytics simply means basing your retail marketing on the available data, and managing your inventory accordingly. Continue reading “Climb Up The Retail Ladder Successfully Using Predictive Analytics!”

Master the Supply Chain of a Multichannel Marketplace

At the rate that technology is currently changing, it’s no wonder that the retail space appears to be trapped in a perpetual transition period. From the decline of brick-and-mortar stores in recent years to the diverse options available to eCommerce retailers, having a multichannel marketplace — that is, one comprised of a combination of shopping cart systems, eCommerce marketplaces and brick-and-mortar stores — is fast becoming the norm. In fact, research shows that retailers selling on two marketplaces as well as its own shopping cart earn 120 percent more than businesses without that multichannel marketplace presence.

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Understanding Omnichannel Retail In Detail

As time progressed, more avenues were added to interact and engage customers. These included telephones, emails, and catalogues. As of today, the list of channels has grown by leaps and bounds. Customers and retailers nowadays interact through the internet, smartphones, and televisions.

Basically, omnichannel retailing offers convenience and opportunities for interaction to maximise revenue and loyalty. Your enterprise improves customer shopping experience and dabbles with retail transactions through retail stores, websites, telephones, emails, smart phones, and applications.

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Showrooming and Webrooming: Moving beyond buzzwords

Showrooming is the practice where shoppers examine items during store visits, but choose to buy them online because they are cheaper there. Online retailers are in a position to offer better deals as they don’t have to bear the same operational costs as their brick-and-mortar counterparts. Effectively, traditional retailers unwittingly act as showrooms for ecommerce portals.

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Relevance Commerce: Survival Of The Slickest

Retailing as we know it has undergone a sea change. The siloed nature of legacy retailing is re-structuring from brick and mortar to clicks and swipes at a fiercly rapid pace. Retail trade entities have started moving towards what is now commonly referred to as ‘Omni-Channel’. Omni-channel, the holy grail of retailing is supposed to provide consumers a seamless and personalized shopping experience.

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Valentine’s Day: Why Romance Is A Blessing For Retailers?

The splashes of red and romance in the air- Valentine’s Day is when all and sundry capitalize on love. Love is the music of the soul- at least that is what numerous ads will have us believe. 14 February may fall on any day of the week; but we are prepared for it, even before the month of February begins.

At IntelligenceNODE, we have been looking at the various ways that love is built up into the best commodity there is. And why not! Valentine’s Day is an opportunity for you, the retailer, to gift the carefully crafted dreams of the people, by the people and for the people, to them.

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How Mobile Commerce Reshaping Consumer Behavior

Mobile is becoming the integrated platform to get almost everything done today. And retailers are very aware of this fact. A lot of know- how, reports and miscellaneous facts exist online and offline about mobile platforms.

This knowledge is now becoming a healthy return on investment for many businesses. Consumers are now using mobile devices to shop, exchange ideas and create personal histories. Ecommerce websites and etailers are cashing in on this deluge.

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