5 Brilliant Ways to Get People To Spend More

Consumers are ravenous for a great shopping experience and proven practices can help retailers add sizzle to their offerings. In fact, boosting sales per customer is easier than retail companies might expect. During these final weeks of 2017, retailers can boost “share of wallet” by appealing to consumers’ needs, emotions and senses.

Here are five ways to maximize your retail sales across channels.

Continue reading “5 Brilliant Ways to Get People To Spend More”

Why Visual Merchandising Matters More Than Ever

BOOM! That’s how immediate  the impact of visual merchandising is on retail shoppers – and why effective visuals are a strategic asset in omnichannel retail. Visual merchandising presents a retailer’s physical store or e-commerce website in an enticing way to attract customers. Yet the objective isn’t just to look alluring – it’s to fuel retail purchases.

Let’s look at how timeless design principles impact shopper psychology and drive traffic and sales both in stores and online.

Continue reading “Why Visual Merchandising Matters More Than Ever”