AUTOMATE YOUR
PRICING STRATEGY
Let retail intelligence from a best-in-class retail analytics
suite fuel your pricing decisions.
Let retail intelligence from a best-in-class retail analytics
suite fuel your pricing decisions.
Quick and timely insights from Incompetitor’s retail dashboard help you counter competitor moves and stay on top. It delivers analytics for ecommerce portal owners of all shape and size.
Grow Revenue
Accelerate Profitability
Increase Conversions
Improve ROI
Inoptimizer is a SaaS based retail analytics software that combines POS data with real-time retail intelligence synthesized by our big data platform. It delivers holistic insights that help in monetizing up-sell, cross-sell and impulse buying opportunities provided by your in-store customer.
Minimize OOS Products
Automate ExecutionIncrease Conversions
Drive Basket-Based PricingServing over 100 clients
Increased Market Share for Laundry and Skincare categories across 100 stores by 320 basis points
Global FMCG Giant
India
Incompetitor implementation helped addition of 60+ new brands across categories based on competitive assortment analytics
ELECTRONICS MULTI BRAND PLAYER,
APAC
Incompetitor and Inoptimizer -a combination of the two increased sales by 37% by re-calibrated pricing across 31K SKUs
LINGERIE BRAND,
India
Incompetitor and Inoptimizer- dual implementation increased repeat-buy retention by 12% Q-on-Q through customer behavioural driven real time promotional campaign
WOMEN'S ONLINE FASHION PORTAL,
South-East Asia
Inoptimizer real-time rules based engine established differential price thresholds for free shipping by category
MULTI BRAND HOME DECOR PORTAL,
APAC
Incompetitor's merchandising module helped plan new styles for the winter collection by mapping similar product offerings from competition across style, sizing, fabric, colour and pricepoint attributes
PRIVATE LABEL FASHION BRAND,
Western Europe
Case Study
Blog June 2016
Ask any consumer what rationale guides their decision-making when it comes to retail purchases, and pricing will almost certainly emerge as one of the most prominent considerations. Because of this, business owners understand that the strategy they apply....
Blog June 2016
As time progressed, more avenues were added to interact and engage customers. These included telephones, emails, and catalogues. As of today, the list of channels has grown by leaps and bounds. Customers and retailers nowadays interact through the internet....
Blog May 2016
The retail space has certainly long known that pricing is a key factor in a customer’s decision whether to purchase a given product or service. However, while how much something costs is far from the only element influencing the sales process, pricing strategies continue to evolve as
Blog June 2016
For many businesses, data analytics aren't just useful tools to assess and shape the connection between a given company and its customer base. Rather, the information systems put in place to gather key figures and other salient reports are invaluable.....
Blog May 2016
Buy One Get One Free deals, Flat 50% off, Minimum 70% off & other crazy deals! Without them, where’s the fun in shopping online? For eCommerce owners, pricing their products is one of the most daunting tasks. They feel that not only should their prices be attractive for shoppers
Blog Feb 2016
Not to be confused with product bundling, basket-based pricing is a smart tactic to entice visitors into buying more. It’s no secret that customers everywhere love a good bargain.
Whitepaper Mar 2016
The Indian fashion landscape has changed in leaps and bounds. This is fueled by increased mobile penetration and faster internet networks in the country. Slated to become the youngest country on the planet by as early as 2021, India already has a sizeable chunk of millennials.
Blog Jan 2016
Indian conglomerate Aditya Birla Group launched ABOF on 16th of October’15 and entered a space that is dominated by category specialists Jabong and Myntra. When you consider the fact that Aditya Birla is the largest fashion player in India through Madura Fashion and Pantaloons...
Blog Jan 2016
Retail has always been and will always be about choices. Brands and retailers strive to offer the widest and deepest assortment possible to attract substantial consumer traffic. Among other things, success in mass retailing heavily depends on pricing and promotions.
Blog Jan 2016
Price is generally driven by three external factors: the market, demand, and supply. A deep understanding of how these factors impact pricing is critical to developing a pricing strategy that will move units at scale and with a desirable profit margin.
