Market Intelligence
“See the market as it changes.”
Continuously monitor competitive pricing, promotions, assortment, availability, and digital shelf activity in near real-time, so retailers can see change the moment it happens and respond before it costs them.
From signal to advantage
Market Intelligence turns raw market data into decisions you can act on, at the speed the market now moves.
Monitor competitor prices globally and in real time, with 99% exact-match accuracy backed by SLA.
Set prices with confidence, on smart, rule-based competitor price intelligence.
Improve share of search and digital-shelf consistency across every online channel.
Discover assortment gaps and monitor inventory levels to inform aligned pricing strategies.
Capabilities
Market Intelligence brings together the capabilities below: one layer of a single, unified platform.
Price MonitoringTrack competitor prices across retailers, marketplaces and regions, refreshed as they move.
Price ComparisonBenchmark your SKUs against exact, variant and similar competitor products.
Dynamic PricingFeed continuous competitor movement into automated repricing, on thresholds you set.
MAP MonitoringCatch resellers advertising below your minimum, with the evidence to act on it.
Promotions IntelligenceCapture every price layer the shopper sees: shelf price, weekly ads, clippable digital offers, stacked and conditional deals, and circulars.
Digital Shelf AnalyticsSee how your products actually present: imagery, ratings, availability and placement.
Share of SearchMeasure how often your products surface for the terms shoppers actually use.
Assortment PlanningFind what competitors carry that you do not, category by category.
Competitive BenchmarkingTrack where you stand against the market overall, not just SKU by SKU.
One workspace for every competitive move
The Insuite platform surfaces competitor pricing, promotions, assortment, and digital shelf data through a single interface, accessible via SaaS portal, API, or custom alert.
SaaS portal
The Insuite dashboard gives your team instant access to competitive intelligence: price comparisons, match tables, relationship charts, and the rules-based repricer, in a single unified workspace.
No integration requiredAPI and data exports
Plug competitor data directly into your existing pricing, merchandising, or BI systems via open APIs and configurable data exports. First live insights in under 30 days.
Open API · First insights in under 30 daysCustom email alerts
Receive real-time email notifications the moment a price moves, a MAP violation is detected, or stock status changes, so your team acts before margin erodes.
Real-time · Unlimited alertsFrom summary to SKU in one click
Every dashboard view is powered by same-day, 99%-accurate competitor data: matched, cleaned, and ready to act on.
Dashboard
Summary view of in-stock items, average price, average discount, and out-of-stock counts across all competitors, updated same day.
Analyze
Drill from category to SKU level, surfacing which products are overpriced, underpriced, or in line with the market.
Compare
Side-by-side price history charts for matched competitor products, with min/max ranges and trend lines.
Relationship Chart
Visualize how your products relate to competitor SKUs, across exact, variant, and similar matches, over the full assortment.
Optimizer
Rules-based pricing engine that balances marketing price, margin, and competitor position to recommend the next price.
Price Zone Analysis
Automated identification of banner-specific price variances by market - pulling all competitor pricing on the same day, clustering by location, and scheduled quarterly for ongoing monitoring.
Every price layer the shopper sees, captured
Legacy tools see the shelf price. The Competitive Command Center captures every promotional layer, stacked or conditional, so your team sees exactly what competitors are charging.
Shelf Price
The standard listed price on the competitor's website.
Sale / Promoted Price
Weekly ad and in-store promotional pricing captured at the domain level.
Digital Offer
Clippable digital coupons captured at the product level.
Conditional Promotions
Stacked and conditional deals, such as buy 5 get $X off, tracked and decoded.
Circular / PDF Ads
Weekly competitor circulars captured across ad zones, for a complete view of what the shopper sees.
One architecture.
Four complementary layers.
Each layer is stronger with the others. Market Intelligence is one part of a single, unified intelligence layer.
Match exact, variant and similar products so every comparison is like-for-like.
See competitive price, promotion and assortment change in near real time.
Structure catalog content so products are found by shoppers and by AI models.
Ask a question and get the driver, the recommendation and the drafted action.
See Market Intelligence in action.
Talk to an expert about how Market Intelligence fits your retail operation.