Intelligence Node wins the 2022 Aegis Graham Bell award for its AI-driven Product Matching Technology

Real-time Product Matching with Unbeatable Accuracy

Track and compare exact & similar competitor products across the globe with 99% accuracy with our patented Similarity Engine and proprietary Machine Learning image analytics.

Trusted by category leaders around the globe and across all retail industries

Why Do You Need Product Matching?

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Of online shoppers compare
products before buying

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Shades of the color ‘beige’ alone on
US websites

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Customers abandon carts due
to differences in fully landed prices

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Cost of creating in-house teams to
track product matches

See How It Works

We ethically crawl online shopping portals ranging from the biggest eCommerce giants like Amazon to individual brand-owned sites like to find you the closest matches of your products from anywhere in the world. With our product matching software, get real-time visibility into your competitor products and optimize your prices in line with them.

Find Similar Matches for Your Products

Our AI-powered web crawlers monitor global websites to help you find competitor products that are close matches. To ensure our similar SKU matching gives you accurate results, we use distinct approaches where we segregate brands as ‘branded’ and ‘private label’ and segregate attributes as ‘mandatory’ and non-mandatory’ attributes, based on your individual requirements and draw comparisons that meet those requirements.

For instance, the image on the right shows a similar match for Heinz Tomato Ketchup. Both the products on Amazon are tomato ketchup bottles available in a 20 oz squeeze bottle in a pack of 6. These products were tagged as similar matches as they belong to different national brands but have matching attributes (volume, product type, ingredients, flavor, etc.)

Find Identical Matches for Your Products

Find your twin. Our sophisticated crawlers can scan hundreds of global websites that you want to track to find you identical SKU matches for your products in real-time, giving you a complete picture of your competitive landscape. The image on the left shows the comparison between the identical product ‘Safeviah Hudson Shag Ivory/Gray Rug’ sold on Lowe’s and The Home Depot.


Why Intelligence Node For Product Matching

3 layer
attribution AI model
matching accuracy
99% matching
accuracy SLA
refresh rates
10-sec data
refresh rates
Plug & Play
8+ years of time
series prediction
Global scope
Global scope &
100+ languages
categories mapped
Setup integration
Setup integration in
less than 1 day

We offer unbeatable product matching speed and accuracy so you can stay on top of your retail game.


Attribute Enrichment for Accurate Comparison

Find the product you want. Get instant access to the world’s largest GTIN, UPC and EAN product database. With our UPC API, you can easily search for any product using unique identifiers and receive clean, structured, and normalized product metadata standardized by our attribute algorithms. The results include product images, descriptions, and prices offered across multiple online retailers, which provide an unmatched market benchmarking view with 99%+ accuracy levels.


See in detail the
Herman Miller case study

A guide to smart

Types of Product Matching We Offer

Private vs. Private Label
Private vs. Private Label
Find and compare private label products of your global competitors with attributes similar to your private label products, in real-time. Identifying such private label similar products will help retailers gauge their competition, understand how similar products are priced, and change pricing and assortments to meet consumer needs and beat the competition.
Private Label vs. Branded
Private Label vs. Branded
Identify branded products across your global competitors that are close matches to your private label products, at 99% accuracy rate. See how you are priced in comparison with your branded counterparts and get smart price recommendations to ensure your prices are competitive.
Branded vs. Branded
Branded vs. Branded
Identify branded products across your global competitors that are exact or close matches to branded products sold by you. Make data driven pricing and promotions decisions according to prices set by competitors, in-stock, out-of- stock products, and market demand.

Global category leaders trust our patented Product Matching solution.

It’s time you see why.