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How the Price Waterfall can Increase Profitability
What is the Price Waterfall? The “Price Waterfall” is a price optimization tool (or technique of analysis) that allows businesses to identify hidden costs. It is used to calculate the…
How Dynamic Pricing can Boost Your Retail Profitability in 2 Steps
Today’s eCommerce landscape, at the cusp of inflation, is studded with price-sensitive shoppers. During the 2021 holiday season, for example, 46% of customers shopped exclusively online, citing their top reason…
7 Pricing Strategies to Supercharge Your eCommerce Christmas Sales
Price matters. As of 2022, the price has become a make-or-break factor for almost 50% of American shoppers. With the holiday season fast approaching, these price-sensitive consumers are looking to…
Employee Spotlight Series – Meet Amol Aranake – Our AVP, Strategy
1. What first attracted you to Intelligence Node? What has kept you here? The role of CEO’s office was the first thing that caught my attention. Coming from a banking…
Preparing for 2023: Retail Trends to Watch Out for
2022 has been a transformative year in retail – and a changing retail landscape means retailers and brands must step up their game if they want to thrive in 2023….
How to Dominate Retail with Omnichannel Pricing
Despite rapid technological progress, most businesses miss out on lucrative sales. They struggle to decode what’s working and what isn’t and find it hard to deploy all of the contextual…
50 Key Statistics to Win Online Consumers in 2023
2022 has been a turning point for several key aspects of retail, bringing with it a wave of new consumer trends and technological advancements. The onset and eventual release of…
Mars Inc., Pepsico Lead the DTC Movement in CPG Retail
CPG vs FMCG in DTC The terms CPG and FMCG are often used interchangeably: FMCG as a category includes ‘fast-moving’ consumer goods- where inventory turnaround is so rapid that shelves…