The obvious and not-so-obvious winners of this year’s July summer sales. Before our tan lines could fade, our inboxes were filled with promo newsletters talking about the last of season’s sales, announcing final reductions. This time of the year has always been bittersweet- between packing up our grills and laundering our swimsuits we’re hard at […]
Given that retail is India’s largest service sector, the future of this vital industry really matters. But how are we to work out what the best ways forward are? Should we listen to the pronouncements of entrepreneurs or designers, or the predictions of analysts or commentators?
Heard of words like Active wear? We are sure you have come across some apparel that is put under this word on many an eCommerce app. Active wear, Athletic wear, Sports Wear, these words mean a lot these days. There was a time when buying sportswear was for hardcore gymnasts or athletes. Then the body […]
Summer is here. Well almost over. But as they say, enjoy it while it lasts, right? Summer means cool colours, breezy evenings, shades and drinking out of coconuts. Vacation time! Holidays are the time when people distress, have fun, and generally enjoy life. When summer is mentioned, fashion too takes a distinctly relaxed flavour. No […]
These days, whenever one looks at the huge store front of the Vero Moda store, Mumbai, there is, almost always, a sale going on. With so many offers, discounts and an amazingly intuitive collection, Vero Moda offers affordable style to the modern Indian woman. There are many international brands in the Indian retail market today- […]