4 Keys to Powerful Price Management with Machine Learning

And Why You Need Machine Learning To Tie Them All Together We all know how important competitive pricing is in the online retail sphere. After all, the pricing successes of giants like Walmart, Target, and Best Buy has been documented time and time again. And while lesser retailers strive for the same success, they rarely […]

Why Retailers Must Use A Price Comparison Engine For Their Ecommerce Website

As you develop your online business, you’ll need to exploit a variety of strategies and tools to boost the growth of your eCommerce website. It’s all about expanding your scope and positioning your products and services before potential customers. Marketing campaigns can prove to be very beneficial, but have you also considered leveraging Price Comparison […]

Fear? Not If You Use Competitive Intelligence The Right Way!

Holding your ground in today’s business environment can be scary. The competition is huge, the technology is advancing and consumers are becoming more savvy and demanding. This all forms a highly competitive market whereas competitive advantage can be as easily lost as it was gained. Businesses “live” in a world where information is widely available […]

Capture More Retail Customers with Automated Price Monitoring

Ask any consumer what rationale guides their decision-making when it comes to retail purchases, and pricing will almost certainly emerge as one of the most prominent considerations. Because of this, business owners understand that the strategy they apply to their pricing can make all the difference in the long-term success they achieve (or don’t achieve) […]

3 Steps to Establish a Competitive Price Intelligence Strategy

Competitive price intelligence is absolutely crucial to being successful in today’s retail market- as part of the “Marketing Mix,” price has always been a top priority for marketing experts and business leaders. Ineffective pricing strategies significantly hinder an organization’s ability to grow and be profitable and can derail success despite having an exceptional product-market fit. […]