Pricing Strategy 3 Competitive Pricing Secrets You Never KnewAs pricing goes, competitive pricing is one of four major ways (the other three being cost-based, value-based and demand-based) how businesses set and develop their pricing policy. Basically, with respect…
Pricing Strategy Be Sure To Avoid These 5 Strategic Pricing MistakesPricing strategy is rightfully one of the most heavily debated aspects of any business. No matter what your product is or where you lie within your industry, your price point…
Pricing Strategy How to Take Advantage of Variable Pricing and Win More CustomersWith the rise of online retail, the sales game has evolved by leaps and bounds. Strategies that once proved to be surefire ways to secure business have become obsolete, leaving…
Pricing Strategy How Automation Fulfills Demand Based PricingWhat is Demand-Based Pricing? Demand based pricing is one of the simplest ways to price your products in a way that maximizes their chances of actually selling. Rather than relying…
Pricing Strategy 5 Powerful Psychological Pricing StrategiesIf you think your small brand can’t compete with the big box stores, it’s time for a reality check. Consumers gleefully buy from businesses of every size. Even the smallest…
Pricing Strategy 10 Ways to Use Bundle Pricing for eCommerceNo matter if you are a novice in the eCommerce game or an expert, there is no doubt you are familiar with the splendors of bundle pricing. From McDonald’s Happy…
Pricing Strategy What is Market Price & How to Set it for Your ProductRegardless of what type of product you’re selling, you know you need to set a price to sell it. Knowing that you need a price is the easy part. Determining…
Pricing Strategy How to Succeed with Your Skimming Pricing StrategyLet’s assume you have a product you’re ready to launch. You’ve weighed all the possible pricing strategies that are out there, and you’ve opted to go with a skimming pricing…