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Predicting Consumer Demand this Holiday Season with Tariffs…

Intelligence Node recently published a study in partnership with Dynata, surveying more than a thousand US consumers about their thoughts on retail pricing, holiday sales, and how the US-China Trade War would affect them. CEO Sanjeev Sularia talks about the consumer survey data, the uncertainties facing retailers and consumers, and the implications of proposed tariffs […]

Ecommerce Holiday Shopping Predictions for 2016

As retailers continue to lament the nosedive retail sales have taken, eCommerce is a bright spot amid an increasingly bleak retail outlook. Sales are notoriously difficult to predict, especially online, but 2015 can teach us much about what to expect in 2016. Make sure your brand is ready for the season with these 2016 eCommerce […]

10 Scary Easy Pricing Tricks & Treats

As the holiday shopping season looms large over the rest of the year, some retailers may be terrified to realize just how vital a role pricing plays in influencing customers’ purchase decisions. More so than ever, holiday sales like Black Friday and Cyber Monday incite consumers to become more savvy in hunting down deals. When […]

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