How Your Pricing Policy Affects Your Sales
Price optimization is one of the key factors in every business operation as it can raise prices whilst improving sales volumes at the same time. Savvy pricing managers will implement…
How Dynamic Pricing is Disrupting Online Retail
What is Dynamic Pricing? Dynamic pricing strategy is a flexible pricing method where prices of certain products or services are changed daily or multiple times a day based on competitor…
10 Tested eCommerce Pricing Strategies for Long Term Profitability
The eCommerce landscape is growing tremendously in the post-pandemic economy. Infact, in 2021 the number of online stores exceeded 24 million globally with thousands of new stores being set up…
Competitive Pricing Strategy – See How Products Are Priced
An effective pricing strategy is essential to help a business maintain competitive pricing, such that it may set and offer prices that are in line with competition. A business can…
5 of the Best Penetration Pricing Examples
In a market heavily driven by consumer trust and brand loyalty, many consumers are reluctant to switch brands or try new products. The barriers to entry in a retail market…
How To Marie Kondo Your Retail Pricing
Through “The Life-Changing Magic of Tidying Up,” Marie Kondo has transformed countless lives, both materialistically and psychologically. If only she could transfer that same power over to the eCommerce scene….
How to set fashion prices that fit
As fashion gets faster and more global, it’s also getting more complex and competitive. Many apparel retailers and brands struggle with decisions about which numbers to put on their price…
Deep Discounts or Everyday Low Prices: Which Strategy do Consumers Prefer?
If you’re a retailer in the twenty-first century, chances are that you’ve come across the terms ‘deep discounts’ and ‘everyday low prices.’ Convenience stores, e-retailers, and brick and mortar stores…