Pricing Strategy How Often Should You Adjust Your Pricing?Every business that seeks to achieve maximum levels of profitability needs to think carefully about its pricing. Specifically, it needs to think about how often to change its prices. Once…
Pricing Strategy Your Competitors Already Know This About Your Pricing StrategyKeeping an eye on what your competition is doing is a great way for growing your business. Identifying who they are and what they are offering can prove invaluable to…
Product Pricing Pricing Benchmarks: Where Do You Stand?Let’s start off with the basic definition – what are pricing benchmarks? It’s the process of comparing your prices to the prices of the competition in a specific market segment….
Pricing Strategy Lessons About Price Analysis You Need To Learn To SucceedIt’s not really a secret to say that every business can benefit from an effective pricing strategy. However, in order to identify which strategy is right for a specific business…
Pricing Strategy Want A Thriving Business? Focus On Pricing Methods!On its own, opting for a pricing method to follow your business strategy is equally difficult and important task. After all, it’s part art, part science. Deciding on the amount…
Pricing Strategy Fear? Not If You Use Competitive Intelligence The Right Way!Holding your ground in today’s business environment can be scary. The competition is huge, the technology is advancing and consumers are becoming more savvy and demanding. This all forms a…
Pricing Strategy What You Should Have Asked Your Teachers About Pricing Policies In MarketingPricing is considered one of the four basic elements of the marketing mix, together with product, place, and promotion. It is probably the least attractive element of the four in…
Pricing Strategy Is Your Pricing Enabling A Healthy Profit Margin?When a business sets its pricing policy, it looks to both make and save money while ideally increasing profit margins. This is an ongoing process that demands constant commitment through…