If you think your brand’s reputation speaks for itself, that you can rely on traditional marketing strategies and neglect the burgeoning world of mobile shopping, you’re dreaming. Shopify may be…
For decades, marketers have spent every last cent they had tailoring their retail sales strategies to appeal to Baby Boomers. Boomers, once the largest generation, have now been overtaken by…
Regardless of what type of product you’re selling, you know you need to set a price to sell it. Knowing that you need a price is the easy part. Determining…