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Recent Articles
2025 Holiday Season – A Mixed Bag of Shopping Spends & Buying Trends
The 2025 holiday season is around the corner. And it comes at a time where economic uncertainty looms over our heads. Early research suggests a not-so-merry holiday season in 2025…
Optimizing the Digital Shelf for Google + AI: A Retailer’s Playbook
Optimizing the digital shelf means making sure your products show up where shoppers search and buy, especially when you’re leveraging both Google and AI to drive visibility and engagement. For…
How Retailers Can Compete with Amazon on Black Friday 2025: A Strategic Playbook
We may still be weeks away from the holiday rush, but smart retailers know now is the time to start prepping. In 2024, global online Black Friday sales surged to a…
Intelligence Node Takes Center Stage as Official Awards Sponsor of Women Leaders Summit & Awards India 2025
Intelligence Node is proud to be the Official Awards Sponsor for the Women Leaders Summit & Awards India 2025, taking place 14–16 October at Alila Diwa, Goa. Through this sponsorship,…
Mapping Product Taxonomy Across Marketplaces (Amazon, Walmart, Target)
Introduction: The Importance of Taxonomy Mapping What is Product Taxonomy? Key Concepts & Definitions Why Marketplaces Differ: Amazon, Walmart, Target Taxonomy Structures Challenges Brands Face in Taxonomy Mapping Impacts of…
What is Price Monitoring? A Complete Guide for Brands and Retailers
In mid-2025, when investigators discovered that 57% of Shein’s discounts were fraudulent and 11% were price increases, France’s antitrust agency fined the company €40 million ($47.17 million). False promotions, unhappy…
Price Monitoring vs Price Intelligence in the U.S. Market: What Retailers Need to Know
71 percent of U.S. online shoppers say the most important thing in a purchase is price. In one of the world’s most saturated, promotion-driven retail economies, the velocity of pricing decisions…
Geographical Pricing: A Strategic Business Guide
Markets in different regions never behave the same because people in each location shop, spend, and decide differently. Your audience in one area might value affordability, while another expects premium…